Integration of Social Media Networks & eCommerce Platforms
Retail

Integration of Social Media Networks & eCommerce Platforms – A Case Study

Written by Pravin Vazirani Posted March 27, 2013 by Carolina
Pravin Vazirani

Pravin Vazirani

Overview:
The client is a leading provider of Gift, Loyalty and Stored value cards. The client provides promotional marketing solutions to merchants globally and helps merchants in acquiring, retaining and maintaining increasing long term value relationship with consumers.

The client had various needs to upscale their existing proprietary Gift, Loyalty and Stored value platform by integration with different social media network and e-commerce platform.

Business Objective

The client approached Chetu to augment their development staff and use Chetu’s industry level expertise in Retail and Finance to integrate different social media network and e-commerce platform into their existing fabric.

The client’s objective was to tie their Customer Loyalty program with Facebook so that the consumers can “Share” and “Like” merchant products and earn Loyalty points/rewards. The client then wanted to integrate the Loyalty program into their Demandware cartridge to allow consumers to redeem the Loyalty points. The client also had a requirement to create a Mobile app. for the Campaign Manager application. Apart from this the client needed support to enhance their proprietary transaction processing system and integrate with external providers for live currency conversion and sending mobile SMS.

Solution from Chetu E Commerce Platform Integartion

Chetu teamed up with the client to develop a Facebook app. and integrated it with their existing Customer Loyalty platform. Having vast experience in e-commerce platform integration; the Chetu team designed and developed an interface into client’s Demandware cartridge for Loyalty point redemption during checkout process. Using its Mobile platform expertise Chetu designed and developed the Mobile app. for client’s Campaign Manager Application. The Chetu team also worked with the client to enhance their proprietary transaction processing system and successfully integrated with external providers for live currency conversion data feed and sending Mobile text messages.

Results Delivered

Chetu was able to leverage its expertise in Retail and Finance vertical in providing solutions to meet client’s requirements and expectations.

Disclaimer:

Chetu, Inc. does not affect the opinion of this article. Any mention of specific names for software, companies or individuals does not constitute an endorsement from either party unless otherwise specified. All case studies were written with the full cooperation, knowledge and participation of the individuals mentioned.

Chetu’s Retail team implements solutions for the Retailindustry. Chetu differentiates itself in providing industry specific expertise combined with its low cost, high productivity model. You can find more information about the portfolio of our Retail experience at: http://www.chetu.com/retail-it-solutions.php

Chetu was incorporated in 2000 and is headquartered in Florida. We deliver World-Class Software Development Solutions serving entrepreneurs to Fortune 500 clients. Our services include process and systems design, package implementation, custom development, business intelligence and reporting, systems integration, as well as testing, maintenance and support.Chetu’s expertise spans across the entire IT spectrum.

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