The client's objective was to tie their customer loyalty program with Facebook so that consumers could share and like merchant products to earn loyalty points/rewards. The client then wanted to integrate the loyalty program into their Demandware cartridge to allow consumers to redeem the loyalty points.
In support of the integration, the client also included a mobile application in the project plan. The application served as a campaign manager. Apart from this the client needed support to enhance their proprietary transaction processing system and integrate with external providers for live currency conversion and sending mobile SMS.
Chetu teamed up with the client to develop a Facebook app, integrating it with their existing customer loyalty platform. Having vast experience in e-commerce platform integration, the Chetu team designed and developed an interface into client's Demandware cartridge for loyalty point redemption during checkout process.
The Chetu team also worked with the client to enhance their proprietary transaction processing system and successfully integrated with external providers for live currency conversion data feed and sending mobile text messages. Overall, the increased interconnectivity allowed this client to breach new markets, becoming more relevant to consumer trends.