Marketing Automation Software

Custom Software Development Solutions

Marketing Automation Systems

  • Programming of custom marketing automation platforms, including white label marketing automation software, best-of-breed applications, full-suite marketing automation systems, and integrations with disparate programs for fully customized solutions
  • We develop custom e-mail management programs to enhance the success of drip campaigns, measure message/offer penetration, improve contact management practices, and enable campaign segmentation
  • We engineer software for direct mail management automation, including CRM marketing, mailer templates, and analytics software to track performance and measure response rates in real time
  • We implement robust data aggregation tools and develop mobile applications with push message capabilities for effective SMS marketing. We also program location-based services using beacons, Bluetooth, WiFi, and GPS technologies
  • Algorithm coding and data enrichment software development for correcting text errors and ensuring data integrity across marketing automation databases
  • We implement online marketing platforms for real-time social and search marketing management. We also integrate retargeting applications and website visitor tracking software
  • We perform website enhancements, such as content platform upgrades for blogging and site management, web form generation, and landing page layout design
  • Multivariate testing software for automated A/B testing of websites using popular tools like Adobe Test & Target, Google Website Optimizer, Sitecore, Vertster, and WebTrends.
  • We program automated Customer Relationship Management (CRM) systems with event-based marketing technologies, touchpoint management services, and loyalty management applications

Customer Lifecycle Optimization Solutions

  • Engineering of customer journey mapping and marketing funnel automation applications to plan, prioritize, and optimize customer interactions across all channels
  • We create customer segmentation software to analyze consumer behavior and create time-sensitive, customer-centric marketing campaigns
  • We program custom channel management solutions, including multi-channel tracking and attribution tools, Value-Added Reseller (VAR) management technologies, last-mile integrations through third-party APIs, and analytics and reporting tools to measure ROI
  • We engineer automated lead distribution, exchanging, and tiered buying software platforms, plus list management/validation modules with TCPA risk management technologies
  • We build custom trend analysis software to create queries and visualize archived data
  • We develop software for automated email summaries of graphical dashboards to efficiently track and share real-time marketing information
  • We automate contact management and call center software to direct and track inbound/outbound leads
  • We develop robust lead generation automation tools, including lead nurturing platforms, automated lead scoring apps, and offer management programs
  • Automated referral/affiliate management software for the detailed tracking and crediting of leads to evaluate performances
  • We design and implement automated marketing solutions for enhanced customer experiences, including custom survey management services and automated feedback management processes for all channels (social, email, live chat)
  • Development using third-party marketing automation platforms, including Constant Contact, LiveHelpNow, and Jacada, as well as data enhancement services from and Lead411.

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Chetu is the premier provider of custom software development solutions for businesses worldwide. Consult our software solutions specialists now to discuss how our development services will help you overcome your software technology challenges.

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