Customer and Corporate Loyalty Software
We develop loyalty management services, customized for B2B or B2C marketing efforts, used for distributing and managing discounts, vouchers, physical and digital cards, lotteries, special auctions, coupons and other benefits that promote return business or engagement. We integrate with (or add loyalty/reward functionality to) digital stores, shopping carts, websites, and other ecommerce systems.
Loyalty Management and Marketing Integrations
Our custom modules used for developing single or partnered promotions integrate with existing campaign management and other enterprise systems. We build business logic layers that automate promotion pushes based on engagement patterns, survey/review completions, and dormant shopping carts, as well as internal business conditions (low sales, initiative launches, etc.)
Omnichannel CRM Loyalty Management
Our loyalty management and CRM and platforms work across all ecommerce channels, including websites, mobile apps, social sites, and brick-and-mortar retail. We facilitate customer outreach and content publishing via email, SMS, POS, push notification. All promotions are handled through one repository and custom rules control panel, used for managing multiple accounts, campaigns, and reward “currencies.”
Loyalty Software Analysis
Along with tools for executing and maintaining loyalty programs, we develop and integrate Business Intelligence software used for analyzing ongoing campaigns and planning future ones. Findings are disseminated into dynamic, easily shareable reports (PDF, XLS, RTF and CSV) using enterprise reporting software. We program AI and other analytics tools to identify the ideal customers, reward types and amounts, disbursement times, and more.
Customer Activity Tracking
We integrate loyalty management software and develop plugins, extensions, and APIs for existing CRM systems. We integrate Business Intelligence (BI) software and analytics engines for tracking and assessing customer behavior across channels using dynamic and multidimensional segments. Our systems archive app/website navigation behavior, transactions, purchasing preferences, social media activity, and more.
Customer Portal Development
We build consumer-facing loyalty membership management platforms (usually web apps) with expertly designed dashboards displaying balances, profile info, transaction histories, and more. Customers can use the app to opt in/out of geo-fencing, report discrepancies, and complete tasks (gamification) that lead to additional points and rewards.